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The business has done
away with the fish and now concentrates on
producing high quality fish foods, having expanded
the "other side" of the business - brine shrimp.
"There were always
two sides to the business - the fish and the brine
shrimp", said Nick.
"The brine shrimp
have been so successful they are the business
now."
Nick says Posaqua
is the biggest producer of brine shrimp within
Australia and the only company to sell Australian
product in a blister pack.
Last year, Posaqua
started producing baby brine (babies of brine
shrimp) - microscopic particles of food for fry
fish (baby fish).
"We are the only
one which grows baby brine so that business has
just exploded", he said.
"We supply aquarium
fish and two seahorse farms - in South Australia
and Western Australia. The WA site was using an
imported brand but loved our food so much they
recommend Posaqua on their seahorse care pamphlet
now."
Posaqua manufacture
10 different diets in frozen fish food to suit a
whole range of fish, including herbivorous fish,
and also supply live brine shrimp.
They have
distributors in Melbourne, Sydney, Brisbane,
Perth, Adelaide and Auckland in New Zealand and
locally, Peninsula Nursery stock the product.
"Orders are going
through the roof. People love their fish and they
go to great lengths to feed them well", said Nick.
"We have a 'vegie'
diet and 'marine green' (cultivated seaweed) for
plant-eating species. Fish love our brand of
seaweed", said Helen.
As luck would have
it, marine green was an accidental discovery.
"We used to pull
the seaweed out of the ponds and throw it away
because it was a pest when we were trying to
harvest the brine shrimp - then we realised fish
would eat it", said Nick. "Now we cultivate and
harvest it."
Success has come
from perseverance for the couple, who, with staff
member, Mark Brown, originally came to Posaqua for
work experience from Flinders University on their
way to gaining a Bachelor of Technology
(Aquaculture) Degree.
"Things just grew
from there. For the three of us, this was our
first job out of uni", said Helen. "There has been
a lot of trial and error and it can cost a lot of
money - but I think we have it right now."
With an abundance
of salt water to supply the ponds they are in the
right place for this type of venture but have
found a natural enemy in birdlife.
"We were coming out
in the morning and finding our ponds covered in
ducks - they can clean out the brine shrimp in no
time", Nick said.
As a result, the
ponds are now covered in nets.
Nick says they
regularly get feedback from people who buy their
fish food.
"I had a guy ring
me the other day who has 60 aquariums in his
house. He told us to keep up the good work because
he can't believe the colour of his fish since
feeding them our food. The fish do well because
the nutrition is so good from brine shrimp."
"We get that sort
of thing a lot and it gives us confidence", said
Nick. |